Search engine optimisation vs builders directory
Optimising your own site can be a great way to higher your google ranking, however this can be a very expensive exercise, and sometimes paying a few hundred dollars annually for a directory can be more beneficial. Not only that you will get links from the directory which is an important party of the search engine optimisation process. Obviously the more links you have the higher your google page ranking.
Not only that, once your have a link from a directory, you will get a constant traffic from the site which is normally qualified, and they have been filtered out once they hit the directory site. At the end of the day seo is important but it could cost thousands especially if your business name doesn’t have good google keywords in it.